VCU Brandcenter Week on MC (yay!) kicks off with copywriter Caroline Gallalee. Being a copywriter is all about ideas and prose and collaboration and humor and fearlessness—but it’s also about enthusiasm and optimism and putting yourself the heck out there. Clicking through Caroline’s portfolio, she’s everywhere: rapping for MadMoms (awesome project), narrating a manifesto video for Tetra “Aquaverse,” and interviewing Kim Kardashian (awkward). Love it all.

Portfolio: carolinegallalee.com