Monthly Archives: September 2017

Chris Belanger

ornament

Chris is a copywriter at Fifty Strategy + Creative in Ottawa, Canada. (MC chatted with him last week, nicest guy ever.) His portfolio is in that cool half-produced/half-student and spec work stage that MC finds so interesting. What’s it going to look like in six months, one year, two years? Probably so different. Can’t wait to see what he does next!

Portfolio: christianbelanger.ca

Jeff Oswald

dude

Jeff is a freelance senior writer/ACD in Chicago. It’s been over two years since his last post on MC (04.23.15), so way past time for an update. Don’t miss his Bud Light page, featuring Conan (“Vroom-vroom party starter” heh-heh) and “Dude Vegas.” MC has but one word. Dude.

Portfolio: jeffoswaldwriter.com

Taylor Crane

flashy

Taylor is a copywriter at J. Walter Thompson in Houston (safe and sound after Hurricane Harvey). As one might expect from a Texas-based writer, he’s got a bunch of projects for Mobil and Shell on his site. He also has awesome crowd-funding videos for Kickstarter/Indiegogo, including Flashy Backpack (above, hilarious), which MC needs like now.

Portfolio: taylorjcrane.com

Senior Copywriter Wanted: SimpliSafe, Boston

simplisafe

Elyssa Feliciano, Talent Associate at SimpliSafe in Boston, is on the hunt for a senior copywriter. From SimpliSafe:

You …write. You write often. Deliriously. You obsess over nuances of word choice (even when your art director thinks it doesn’t matter). You turn phrases over, around, upon themselves, until they sing. You look for and see stories where no one else would. Because you know that narrative is the most powerful force on earth. And you know how to use it.

We …are a team of bold copywriters, designers, strategists, engineers, UX researchers, data junkies and product visionaries based in downtown Boston. Over the past ten years, we’ve quietly transformed home security from an outdated and unfriendly industry to something elegant, thoughtful, and beautifully designed. We’ve taken on the industry behemoths, we’re winning, and we want you to join us on our march to victory.

What will you do? SimpliSafe is growing incredibly fast and we need a world-class wordsmith to lead the charge when it comes to the written word. That’s where you come in. Every day here is a little different—we’re fast-paced and fast-moving—but your main responsibilities include:

  • Think strategically and create new campaigns
  • Evolve and expand our brand voice and personality
  • Write and edit copy for TV spots, web pages, product descriptions and names, direct mail pieces, outdoor, print, retail packaging, apps, emails
  • Mentor and edit junior copywriters
  • Collaborate with graphic designers
  • Be a fount of ideas and zero-ego collaborator
  • Make an impact. Copy touches every aspect of our business and is at the heart of our success.

What skills do you have?

  • 3+ years of copywriting experience at a brand, agency or publication
  • Strong copy-editing abilities; excellent written communication skills
  • You’re zero-ego, collaborative, kind, hard-working.
  • You’re able to work autonomously and collaboratively
  • Comfort working in a fast-paced, ever-changing startup environment

To apply: Follow this link and do the thing you’re best at: get our attention and persuade us.”

Copywriter Wanted: YETI, Austin

yeti

Ok, this is a new one for MC, but super cool(er). Nicole Waisman, Talent Acquisition Coordinator at YETI coolers in Austin, is on the hunt for a writer. From Nicole: “At YETI, you will have the opportunity to create something extraordinary. You will make a real impact because you are the type of person who thrives on cutting a sustainable path.

The Copywriter will work as a collaborative part of YETI’s award-winning Creative Services team and is responsible for crafting the voice of the brand across multiple touch points, including digital media (yeti.com, emails, and digital advertising), physical consumer experiences (retail and events), product naming and packaging, PR efforts, and internal projects. The Copywriter will also act as a mentor to other copywriters on the team, ensuring a consistent brand voice. The copywriter is expected to actively contribute to the development of new ideas and create polished, final deliverables whether working solo or with other creatives.

A look at your day-to-day

  • Collaborate with creative team members to determine the conceptual and copy direction of YETI’s branding, marketing, and advertising initiatives
  • Brainstorms, concept, collaborate, comp, and present innovative creative marketing and advertising work that garner buy-in while netting measurable results
  • Work in YETI’s in-house creative team to create strategic marketing assets for projects including, but not limited to, product packaging, digital marketing (email, web banners, digital experiences, social assets, etc.), retail displays, internal sales communication, video content
  • Translate creative direction and copy points from creative briefs into engaging and effective copy concepts
  • Be a steward of and maintain the YETI Brand in all creative created in-house.
  • Must be a team player, able to work within budgets and tight deadlines on multiple projects in a fast-paced environment
  • Creative evolution – stay up to date with branding and advertising in all mediums

Now for a little bit about you….

  • 3 or more years in an advertising or in-house creative role
  • Experience with consumer product brands
  • Experience in both print and digital marketing/advertising
  • BA in English, communications, journalism, or a related field
  • Mastery of written communication, both short- and long-form
  • Proven creative ability
  • Strategic thinker with the ability to solve problems, even when they are not fully defined
  • Ability to present and sell creative ideas
  • A solid understanding of marketing and advertising principles
  • An exceptional copywriting portfolio website
  • Excellent time management and organizational skills
  • Accuracy and attention to detail
  • An understanding of the latest trends and their role within a commercial environment
  • Ability to thrive in a collaborative team environment
  • Ability to actively contribute to strategic brainstorming, campaign development, creative brief development and creative execution
  • Ability to work on multiple projects simultaneously and effectively juggle different writing demands

Perks At YETI?  We’ve got ya covered…

  • YETI Swag Package
  • Employee discounts on YETI products
  • Friends and Family discounts on YETI products too!
  • Lunch with our cool Ambassadors from the outdoor industry – get a chance to meet & break bread with your favorite fishing guides, BBQ pit masters and hunting pro’s
  • 401K match
  • 3 weeks PTO
  • Loyalty Leave: 1 extra day of PTO with each year of service (up to 20 days PTO after 5 years)
  • Day of Service – 1 day per year to do community volunteer work
  • Medical, dental, and vision insurance
  • Employee Development Opportunities
  • Casual work environment – what else would you expect for a cooler company?
  • Standing desk options
  • Discounts with outdoor vendors / clients (such as Patagonia, Kuhl, Costa, etc)”

For more info or two apply: Click here

Andrei Slobtsov

corona

Andrei is a designer/art director who is moving to Portland, OR in September. From Andrei: “I’m a conceptual designer and an art director, making things in advertising, branding, interactive design and all the gray areas in between. Originally from Moscow, Russia I moved to the US 12 years ago. I started my career in Milwaukee, WI as a brand art director. Last six years I spent in Chicago and I’m currently working at Cramer-Krasselt on Porsche, Corona, and Edward Jones. While I absolutely loved my time in Chicago and CK, my wife and I are jumping into a new adventure this September and we are moving to Portland, OR.” Can’t wait to see where Andrei lands!

Portfolio: andreis.co