May 15th, 2013
Susie is a copywriter/CD in Chicago. She spent 17 years at DDB, during which she took a four year detour from copywriting and was their Director of Creative Recruiting (2007-2011). Now she’s back (freelance) and ready to write.
January 17th, 2013
Anne is a writer/ACD in Chicago. Her site features a ton of big, national brands for agencies like Leo Burnett and Y&R. Fun to see what she’s done with them. For example, the above bumper cars spot for Always. In which the ride is a giant, um, and the bumper cars represent, uh …
September 19th, 2012
Greg is a copywriter/CD at Ogilvy NY. He’s got a brand new site and a bunch of new work to go with it, including an interactive touch wall for IBM at the US Open, and three new spots for IBM. But honestly, there’s so much killer work in Greg’s portfolio, any excuse to post it again is a good excuse.
August 29th, 2012
Görkem is a 22-year-old copywriter at DDB Istanbul (been there almost a year). Maybe some of us won’t understand everything in Görkem’s book, but no matter. What’s we can understand is fun, and MC loves having Istanbul on the site.
July 30th, 2012
David is a writer/CD in NYC. Lots of skiing, winter sports and general outdoorsy-ness all over his portfolio, including a solid mix of digital, print and TV.
May 22nd, 2012
Jeff is a copywriter at McGarry Bowen in NYC. As part of his work for State Farm, he writes Facebook posts for Alfonso Ribeiro (from The Fresh Prince of Bel-Air). That’s fun. But who would be the ultimate person to write as/for on FB? MC’s pick: Burt Reynolds.
April 6th, 2012
Ann is a copywriter/ACD at Euro RSCG in Chicago. The title of her site is “Fearless Copywriter in a Twisted World.” MC likes that. It is a twisted world. And CWs do have to be fearless when it’s time to put the words down on the paper. Or type the pixels onto the screen. Or present the stuff to the room. Or click open the email with the subject line “RND 1 FEEDBACK” with the red “!” next to it.
January 18th, 2012
Aimee is a copywriter/ACD in Chicago. Her site was submitted by fellow CW Mike Tuton (big ups), and it’s easy to see why. All kids of awesome work for a cool variety of clients like Adidas, Sorel, Tilex, Piperllime and Chipotle. She’s also started a new card company called Brain Surgeons & Rocket Scientists (link below). Love it.
September 23rd, 2011
Scott is a freelance copywriter/ACD in Winston-Salem. Check out his TV page. It rocks. Washington Mutual, Washington State Department of Health, and T-Mobile are MC faves. If you’re the father of a daughter, don’t miss T-mobile “Hard Questions.” Arrrg.
September 14th, 2011
Bill is a copywriter/CD in Portland. His portfolio is loaded with awesome campaigns (and a killer one-shot for VW), including some great pro-bono work, which MC loves. Don’t miss the Jack in the Box spot with Jack at his in-laws. Hilarious. So been there.
August 15th, 2011
André is a young copywriter at Y&R Lima (the most awarded agency in Perú, I’m told). Here are a couple of things that are nice to see in a young CW’s portfolio. One, a simple execution of a cool idea, like André’s Lady Speed Stick video. Two, the ability to take pre-existing product footage and make something out of it, like Andre’s spots for Toyota Advantage Edition. Well done.
July 13th, 2011
Kathleen is a copywriter/ACD at DDB Chicago. Someday, MC is going to move to Chicago just to see what a real TV commercial budget feels like. We’re guessing pretty nice. Great to see some Chicago sites starting to come MC’s way.
June 27th, 2011
Geoff is a copywriter/CD/VP at DDB in Chicago. His portfolio is sick, especially the writing. And that includes work for clients one might not consider “sick” creative opportunities. Just goes to show. Tip ‘o the hat, Mr. McCartney.
June 1st, 2011
Greg is a copywriter/ACD at Ogilvy NYC. Love how his site is written. Nothing on the home page, just clean. History and Honors is thorough but minimal. For each campaign, there’s just the right amount of set-up (when set-up is needed). And credits are fully blown-out, awards show-style.
May 30th, 2011
John is a senior copywriter in Chicago. One of the benefits of working at big shops in Chicago is that you get to produce work that everyone sees. Click on John’s TV section, and you’ll probably recognize half of the spots just by looking at their thumbnails.
May 27th, 2011
Chris is a senior copywriter at Gardner Nelson in NYC. There’s a great mix of work on his site, from Trident White (above), to a guerilla idea for ambulance chasing lawyers, to content for several hilarious blogs, including “Posing With Potholes.” Thank God for the Internet.
May 13th, 2011
Craig is a copywriter/CD in Chicago. (Not to be confused with Craig Miller at CP+B.) On his home page, you’ll find a personal manifesto of sorts – Craig’s likes, dislikes and beliefs. Including this: “Ellipses in headlines are my kryptonite.” Couldn’t agree more, sir.
April 1st, 2011
Jeff is a copywriter/ACD at Cramer-Krasselt in Milwaukee. (Brand new gig, big congrats Jeff.) Check out this note to Jeff from Jason Alexander, after Jason received Jeff’s first script for his Jenny Craig Video Blog, “Jeff, I am literally blown away. Brilliant. I couldn’t have said it better. You truly got my voice down. I have no notes and anyone who knows me knows that is a first. It’s perfect. Go with it and thank you. If I ever run for office you are hired as my official speechwriter. Happy holidays. I’m telling my wife that I am blown away or in the words of George, ‘I am speechless. I am without speech’.” Nice.
March 30th, 2011
Carol is a copywriter in São Paulo, Brazil. Sometimes you see an ad or a spot and you think to yourself, “How the heck have I not thought of doing that before?” Check out Carol’s Crazy About Ketchup spot for Hellman’s. How the heck have you not thought of doing that before?
March 23rd, 2011
James is a copywriter/CD in Tampa. Lots to click around and explore on his site. I went into Digital and then Sleepsonian Institute, where I watched a video called Dust Mites. Apparently, they can excrete 200 times their body weight. Which, naturally, reminded me of one of the greatest things about being a copywriter. The accumulation of brilliant trivia about a completely random assortment of topics.
December 13th, 2010
Mara is a senior copywriter at Ogilvy NY. Love her writing. Love the attitude running all the way through her book. Don’t misses: everything in Recent Campaigns and Non Ad Activities. Also, NBA on TNT TV.
November 29th, 2010
Howard is a copywriter at DDB NY. His portfolio is fun all the way through, but check out his stuff for NY Lottery. Piglets in bunk beds. Bunnies riding tea cups. Could MC be more jealous of that shoot? No. MC could not. Just ridiculous.
November 8th, 2010
Aron is a senior copywriter at DDB NY. Lots of awesome work on his site. Check out his lotto campaign: “It’s not what you win. It’s what you lose.” Great idea. And so true.
October 15th, 2010
Wade is a copywriter/CD at The Richards Group in Dallas. Click on print, this is what you’ll find in order: Army ROTC, Huntington Trust, Chicago Lawyer, American Ductile Iron Pipe, a public speaking instructor, McDonald’s, an ad agency, McSorley’s Ale, and a Consider the Priesthood campaign.
September 29th, 2010
Alejandro is a copywriter/CD at DDB Barcelona. He leads the Audi team there and his site is filled with awesome work for the brand, and some other cool stuff like the above ad for Via Uno shoes. Love it.