December 19th, 2012
Elizabeth is a senior copywriter at Kirshenbaum NYC. She’s got a ton of killer stuff for BMW up on her site, plus De Beers, Starz, Smirnoff, Wendy’s, awesome. From her Elizabeth King • Copywriter page: “Advertising is not for those who like things winded. Long copy is dead. We’re no longer writers, we’re thinkers, right?” Hmm, wonders MC. Writers = thinkers. Maybe there just aren’t any readers left?
September 10th, 2012
Leah is a copywriter in Minneapolis. Check out her “shaving for good” campaign for The Bridging Barber. When did grooming for charity officially become a thing? Movember started in 2004, was it then? Don’t know, but MC respects macho, pruning and positivity, so it’s all love.
April 25th, 2012
Diane is a copywriter/CD in NYC. For the past six-ish years, she’s been freelancing at big name shops like Arnold, BBDO, McCann, Draftfcb, Tribal DDB, and Team One. Her site is Carbonmade, and features 18 projects from a wide variety of those agencies in all kinds of media. Check it out.
March 14th, 2012
AJ is a copywriter at CP+B in Boulder. His portfolio was submitted to MC by his old AD partner, Jason Rosenberg (much appreciated, sir). It kicks ass. Be sure to check out the Mustang board in Cars & Trucks. Awesome.
March 12th, 2012
Antonio is a senior copywriter at Milk Vilnius in Lithuania, previously at Y&R, Leo Burnett and JWT in Peru. Some really cool work in his portfolio, including the above ad for Dansu. “Capitalist quality meets communist price.” Says it all.
January 18th, 2012
Aimee is a copywriter/ACD in Chicago. Her site was submitted by fellow CW Mike Tuton (big ups), and it’s easy to see why. All kids of awesome work for a cool variety of clients like Adidas, Sorel, Tilex, Piperllime and Chipotle. She’s also started a new card company called Brain Surgeons & Rocket Scientists (link below). Love it.
January 12th, 2012
Anthony is a copywriter in Birmingham, AL. He’s incorporated as Battery Ads, and his site is part personal portfolio, part one-man shop. Which brings up an interesting question, especially relevant to 2012. As a freelance creative, at what point do you make the switch from individual writer to small biz? And to what degree?
November 30th, 2011
Friend of MC, genius copywriter and brilliant human being Chris Ford is back in the States (and the Bay Area) as CCO at Draftfcb. He’s also got a new Cargo site that’s just loaded. Welcome home, Ford.
May 27th, 2011
Chris is a senior copywriter at Gardner Nelson in NYC. There’s a great mix of work on his site, from Trident White (above), to a guerilla idea for ambulance chasing lawyers, to content for several hilarious blogs, including “Posing With Potholes.” Thank God for the Internet.
May 20th, 2011
Jerry is a copywriter in the UK. He’s been “oozing creative juices from every orifice” and “spewing concepts across media” for 20 years. His words, not mine.
May 11th, 2011
Dov is a copywriter/ACD at Ogilvy in NYC. Over the past ten years, he’s also done time at R/GA, FCB, TBWA, and JWT Melbourne. His site is loaded with awesome work, and a ton of it. Lots of which MC hadn’t seen before, like the above campaign for Maxwell House. Yawning IS ugly.
April 22nd, 2011
Craig is a copywriter/CD at CP+B. The work on his site is presented as a simple reel, or downloadable reel/book. If you’re like MC, you see copywriter/CD at CP+B and you’re like, “Oh damn. This one’s going to kill.” Guess what? It kills.
April 6th, 2011
Jose is a copywriter/ACD at CP+B in Boulder. Check out the above spot for Pepto Bismol, which Jose wrote at Leo Burnett Lapiz in Chicago for the U.S. Hispanic market. Burrito, mobster, burrito, Frankenstein, burrito, alien, burrito. Oh, and the burrito is a romantic burrito. Now that’s a script.
February 11th, 2011
Kevin is a senior copywriter at JWT in NYC. What a fun mix of clients in his book: Olympics, Jones Soda, Nike, Napa Valley Vineyards, Seattle Art Museum, Mud Truck, and the resurrection of the one-and-only Raaaaanieeeeerrrrrrr Beeeeeerrrrr.
January 18th, 2011
Malachy is a copywriter/CD in San Francisco. Love the silent video at the bottom right of each page – cool and arty and creepy all at the same time. Don’t misses: Nokia TV and About & Films (“A Single Woman” is awesome).
January 14th, 2011
Chiyong is a senior copywriter at JWT NY, formerly at Ogilvy & Mather and Leo Burnett. That’s a rez right off Mad Men, but Chiyong’s work is fresh as fish. (Fresh as fish?) Bing, Yahoo!, IBM, awesome.
December 8th, 2010
Bonnie is a copywriter at JWT in NYC. She’s got a great mix of media on her site: TV, OOH, digital, banners and blogs. My fave is her personal blog, My Art Of Giving. You ask Bonnie to make something. She makes it. Then you donate to one of eight charities as “payment” for the art. Love it.
November 15th, 2010
Luciana is a copywriter/interactive creative supervisor at AlmapBBDO. This, my friends, is what I enjoy most about MC. Getting to see amazing work I’ve never seen before, and probably wouldn’t get to see anywhere else. Just awesome.
November 5th, 2010
Pedro is a copywriter at JWT Portugal. Bunch of cool Vodaphone stuff on his site. Also, be sure to check out his self-promo “Mother.” From Pedro’s mother, at the ironing board, to Mother London. Nice.
October 18th, 2010
Cristiano is a senior copywriter at JWT in Milan, Italy. (So jealous.) Check out Heineken Auditorium, and the video below it, Heineken Auditorium Candid Camera. Awesome.
September 24th, 2010
Derek is a copywriter at JWT in NYC. Don’t misses: Rapidograph, Schick and Filene’s Basement. Found this awesomeness on the bottom of his rez page: “I grew up in a trailer in Missouri. Now I live in Park Slope. Whew…that was close.”
September 6th, 2010
Michael is a freelance copywriter/CD in San Francisco. So, what do you do if you’ve been a SVP/GCD at McCann for awhile, and most everyone in town knows you’re awesome, and you’ve got a ton of work to show, but instead of showing it on your site you decide to make people laugh? Well, you do this: