Christmas week is past, but the holiday card videos keep coming on MC—this one from Cossette Chicago. On this short week between Christmas and New Year’s celebrations, when many of us are popping into the office for three half-days and finally opening our agency holiday cards, Cossette Chicago’s video perfectly celebrates the ratio of agency hours put into their holiday card versus seconds spent by a client enjoying it.
Jeff is a senior writer/ACD at Cossette Chicago. Since his last post on MC (01.30.14), he moved from Jacobson Rost to Cossette, made a new site, and added new work—including a bunch for McDonald’s. MC wonders: How do copywriters who work on McDonald’s avoid eating McDonald’s all the time? Or is that just MC? Arrrg.