December 12th, 2016
Raoni is a senior copywriter at DDB Mozambique (MC’s first site from Mozambique, yes!), previously at agencies in Brazil. He’s worked on banks, insurers, beverages, credit cards, and cars, for brands like Google, Gatorade, Paints Suvinil, Toyota, Vodacom, and Standard Bank. No matter the language, it’s so cool to see the ideas that get produced in different parts of the world. Always something to learn.
October 26th, 2016
Mike is a copywriter at VML in NYC where he helped create the above Moto Dojo campaign highlighting Motorola’s Moto Action. There are times when every copywriter gets lost in the grind of penning 500 tags for some new product that doesn’t really need a tag and questions, “Why? Is this really a job? Is what I do worthy of my short time on this planet?” Then comes along a project like Mike’s Moto Dojo and it all goes out the window. Of course this isn’t a real job. Look at what we do. And yet, somehow, they pay us. Shhh.
September 7th, 2016
Josh is an art director at Saatchi in Los Angeles. Tons of projects for Toyota on his site, including a series of influencer videos for 4Runner. Don’t miss “The Last Jump” by Chris McNamara (above), which shows what can happen when base jumping doesn’t go as planned. (Gulp.) Cool use of YouTube’s annotation feature for this project.
August 1st, 2016
Jose is a senior copywriter Dieste in Chicago. Since his last post on MC (back on 12.04.14), he’s added a bunch of new projects to his site including Adoptable Trends, which turns shelter dogs into trending topics by naming them things like “Kim Kardashian’s Butt.” So smart. So cute! (The dog, not the butt.)
June 8th, 2016
Todd is a freelance copywriter/CD in Boston. Since his last post on MC over six years ago (05.10.10, so long ago), Todd’s been busy. Like, super busy. Including lighting the 26-foot high Jack Daniel’s Barrel Tree (above), which looks like inspiration for MC’s 2016 front yard holiday display. Yes, please. Welcome back, Mr. Mitchell.
May 9th, 2016
Since his last post on MC just over five years ago (03.27.11), Chris has been busy. He became a CD, joined eBay, worked on a bunch of their site builds, wrote design playbooks for eBay and PayPal, and developed his own social media app called Hashtag Spy. Way overdue for an MC update.
December 18th, 2015
Madison Jackson, copywriter at DDB Chicago, and Danae Belanger, art director at DDB Chicago, made the above agency holiday video “Drunk History: DDB” and yes, Danae is really drunk in it. Brave, stupid, hilarious, genius, yes.
Madison’s portfolio: goalittlemad.com
Danae’s portfolio: danaebelanger.com
July 21st, 2015
Frank is a copywriter/creative director at Deutsch in NYC. Since his last post on MC (almost exactly five years ago on 07.29.10), he’s gone from junior copywriter at Hill Holiday in Boston, to Arnold, to DDB, to Deutsch, created some amazing projects, and won a billion awards. Don’t miss his work for WATERisLIFE, including HashTag Killer (above). Just awesome.
April 23rd, 2015
Jeff is a senior writer/ACD at Cossette Chicago. Since his last post on MC (01.30.14), he moved from Jacobson Rost to Cossette, made a new site, and added new work—including a bunch for McDonald’s. MC wonders: How do copywriters who work on McDonald’s avoid eating McDonald’s all the time? Or is that just MC? Arrrg.
April 14th, 2015
Ana is a bilingual copywriter at mcgarrybowen in Chicago. Don’t miss the very last project on her site titled: “If you want to know about me, chat now with my ex-boss from the previous agency. He’s a bold guy.” MC tried it. Is that cat really responding? Think so!
March 2nd, 2015
Jeremy is a senior copywriter at NagaDDB in Kuala Lumpur, Malaysia. (Love international submissions. More, please!) He started life as a graphic designer, then switched to writing at his first agency. Check out his project for Yoshinkan Aikido, which uses pieces of bad guy faced-cake to promote self-defense classes for Malaysian women. Delish.
January 28th, 2015
Ann is a freelance copywriter/ACD in Chicago, currently at Havas Worldwide on Citibank, after taking a year and a half off “to become a more insightful marketer to suburbanites and stay-at-home moms.” (Love that.) Since her last post on MC (04.06.12), she’s redesigned her site and added a bunch of new work. Time for an update!
January 9th, 2015
Since his last post on MC (way back on 06.21.11, just after graduating from Circus), Mike has a new site stacked with new work. He’s also running free, full-time freelance. Update!
December 23rd, 2014
André is a copywriter at LOLA Madrid. Since his last post on MC (06.22.13), he got a new Cargo site and a whole bunch of new work to show on it—including a super fun Christmas tree lights/music contraption for Kiss FM. Perfect for Christmas week!
December 18th, 2014
Drake is a new copywriter in Chicago, just finishing up an internship at DDB. All kinds of interesting clients in his portfolio including AppleJacks, Deering Banjos and Kohler Music Showerheads. How has MC never heard of music showerheads—showerheads and speakers in one, like shampoo and conditioner in the same bottle? Hello, Santa Wish List.
December 4th, 2014
Jose is a copywriter at Dieste in Chicago. He’s also a professional skateboarder who did some time at Second City. (Proving once again that drummers, comedians and surfers/skateboarders make great copywriters.) So cool to see how writers like Jose jump from one ad culture to another—and one language to another. A good idea is a good idea.
November 19th, 2014
Craig is a copywriter/SVP/ACD at Team Detroit in New York. As you might guess, his site (Cargo) features lots of auto projects, including Ford, Jeep, and Chrysler. He’s also included an old-school campaign for F&M Drug Stores featuring F&M President Dale Ward. Back in the day!
February 7th, 2014
Aron is a copywriter/CD at Tom’s Shoes in Los Angeles. Since his last post on MC (11.08.10), Aron left DDB NY to join Tom’s as Creative Director and start their Creative Lab. Awesome. What’s double awesome is that he found the gig on MC. Might even be triple. Love it love it love it.
January 30th, 2014
Jeff is a copywriter/ACD at Jacobson Rost in Chicago. The first two projects on his site feature Conan and Will Ferrel for Bud Light. Does that make MC jealous, getting to shoot with Conan and Will Ferrel? And beer? No. No, no, no. Course not. Maybe. Little. Yes.