Category Archives: TBWA Chiat/Day

Charlie Stephenson

Charlie is a senior copywriter at TBWA Chiat/Day, formerly at 72 and Sunny. There’s plenty of killer work for Zune on his site – including wicked video. But MC’s fave is a trophy for Charlie’s band Honchie featuring a plaque that reads, “International World Champions of Rock Music Honchie”. Sick.

Portfolio: charliestephenson.com

Marcin Markiewicz

Marcin is a freelance copywriter in Los Angeles, TBWA Chiat/Day and Euro RSCG before that. His portfolio is just sick. I wish I could have featured his Energizer print campaign above, because the writing is absolutely hilarious, but the type is too small for my blog. So, go check it out. And the Pedigree Adoption spots. And Tap Project. And … just go.

Portfolio: marcinmarkiewicz.com

Rich Siegel

Rich is a freelance copywriter/CD in Los Angeles. Before going solo, he was at Y&R, TBWA Chiat/Day, Team One and BBDO. He’s responsible for the above ABC campaign, which Creativity Mag named one of 20 that changed the face of advertising. You know, for me there’s just something magic about the big outdoor campaigns. I remember exactly where I was the first time I saw one of Rich’s ABC boards, on 101 South in San Francisco. I still remember thinking, “Oh man, look at THAT.”

Portfolio: siegelrich.carbonmade.com

Tim Wassler

Tim is a freelance copywriter in NYC after 3+ years at Chiat. He’s got work on his site for Snickers, Starburst, et cetera, that’s written wicked brainiac smart. (He actually got a reference to Jonas Salk onto a Snickers board. Yes, I’m jealous.) It’s so refreshing to see work that assumes consumers are smart enough to get it. Tip o’ the Hat.

Portfolio: timwassler.com

Ryan Dean Waite

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Ryan is a copywriter at Arnold Boston, and Chiat before that. The work on his site is laid out in one, long linear (left to right) string, TV to print to integrated. What nice about that is that Ryan has done all the work for you. Look at this, then this, then this, etc. He shows you what’s important to him. In addition, there’s nav in the upper right that allows you to go back through it at your leisure. Oh, and the work. It starts with that killer Nissan spot where all of the college team mascots – real life versions of them – are chasing the Nissan pick-up with the Heisman trophy strapped in the bed (awesome), and doesn’t let up from there.

Portfolio: ryandeanwaite.com