Gary is a freelance copywriter/CD in Boston. Love his headline writing. Clicking through his site, there are smart lines for brands like Nikon, Tufts, Timberland, Range Rover, Time Magazine, and Megamillions (and that’s just the first few projects). Also, don’t miss his About page. Gary tells the story of how he got into copywriting, some of the giants he’s worked with, and what matters most to him—in just a few short, well-crafted paragraphs. That’s how you do it.

Portfolio: garycohen.myportfolio.com