Category Archives: Saatchi

UPDATE: Brian Button

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Brian is a copywriter in San Francisco. Since his first post on MC (March 2012), he’s moved from AKQA to Digitas and added some new work for eBay and Taco Bell to his portfolio — including a series of shorts for eBay called “eBay Thanks You.” Sometimes a story needs more than 30 or 60 seconds, you know? Also, MC would like Jonathan Adler’s beach house, please.

Portfolio: bookofbutton.com

Mate Nagy

Mate is an interactive copywriter in Stockholm, after recently graduating from Berghs School of Communication. (Note to self: must host Berghs Week on MC.) Lots of smart, awesome ideas on his site. Don’t miss Mercedes Future Cell, where he turns old cars into an artificial reef. Amazing job putting the video together. Wow.

Portfolio: matenagy.com

Brian Button

Brian is a writer at AKQA in San Francisco. You know what’s fun? Clicking through someone’s portfolio, and you see they’ve got a big Tony Stewart TV spot on there, one of TBS’ Funniest Commercials of 2010. That’s first. Then, you skip down to what’s last, in the Other Stuff section, and you find a headshot of Brian on socks and tighty whities, proudly gifted to and displayed by his family at holiday time. You just. I mean. You can’t beat that.

Portfolio: bookofbutton.com

Steve Rabosky

Steve is a copywriter/CD in Los Angeles, formerly CCO of Dailey, Saatchi LA and Ammirati London, and ECD of Chiat. Plus, one of the nicest guys in the biz. His site is so loaded with classic work for clients like Apple, Energizer and Toyota, it was nearly impossible to choose what to feature in this post. The frame above is from a Honda Fury spot. Sick.

Portfolio: rabosky.com

Bob Rickert

Bob is a copywriter/CD in Boulder and a fellow Duck (go Ducks!). In his Outdoor section, he has a campaign for the Oregon Sports Hall of Fame that features “the longest copy outdoor ads in American advertising.” About 10,500 words each. That’s what we like to see on MC. Only one complaint. Wish we could zoom in to read all of those beautiful words.

Portfolio: bobrickert.com

Nick Gordon

Nick is a senior copywriter at Jupiter Drawing Room in Cape Town, Ogilvy and Saatchi before that. His site is MC’s first from South Africa and it’s awesome. It’s so interesting to see the humor and the vibe of South Africa in Nick’s work. Some of it, like the above print, could be right out of Europe or the States. But some of the other pieces, especially some of the TV, definitely has a different vibe. 

Portfolio: craftthatcopy.blogspot.com

Max Godsil

Max is a copywriter/CD in Los Angeles. Before going solo he was a CD at TM and Saatchi, and before that he wrote for Vitrorobertson, BBDO and Borders Perrin & Norrander. His site is one long scroll, left to right, and it’s a blast to go through. There’s a ton of great Toyota work, including the genius Unbreakable campaign that won everything. If you haven’t seen the Monster Truck spot, it’s a must.

Portfolio: http://www.godsil.com

Mark Cacciatore

Mark is a freelance copywriter/CD in NYC. Before going freelance, he was an ECD, GCD, CD or ACD at oneseven, Saatchi, Y&R, Ammirati, BBDO, and DDB. To go through the work on his site, you first combine two heads representing new school and old school Mark into one mutant creature. Then you grab the mutant creature’s head and slide it down through campaigns that range from classic Cheerios TV to fun interactive banners for Ford.

Portfolio: www.the2ofme.com

Troy Lim

Troy is a copywriter/CD at Ogilvy & Mather Singapore, BBDO and Saatchi before that. His work is amazing. As for his site – there are two, a new site and an old site. It’s really interesting to compare them. Portfolio sites seem to fall into two general camps. One, get out of the way and showcase the work. Two, create a site that’s a piece in itself. Troy’s new site is in the first camp, a clean blog that’s super easy to nav. His old site is in the latter camp, and is both gorgeous and fun to play around on.

New Portfolio: troylim.blogspot.com

Old Portfolio: troylim.com

Jake Benjamin

Jake is a copywriter at Goodby in San Francisco, Saatchi NY before that. Good writers have the ability to shed themselves and write in character. Good copywriters have the ability to shed themselves and write in brand. (I just made that up. Deep!) Stepping through Jake’s book, he just nails brand after brand. His Tide campaign is clean. His ASPCA campaign is heartbreaking. His Fruit By The Foot ad is fun. His Hyundai campaign is a Cannes Lions 2009 Titanium Award Winner. 

Portfolio: lovetownusa.com

Matt Morin

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Matt is a San Francisco copywriter who, as it happens, was a college buddy of mine at U of Oregon. You know what’s not fair about writers like Matt? Writers who worked at good interactive shops like T3? Their slick sites that you just know were done in 30 minutes by one of their punk interactive buddies. Whatever, Matt. The rest of us use blogs. Free blogs. Like writers are supposed to use. Jerk.

Portfolio: mattmorincreative.com