Chris is a senior copywriter at Gardner Nelson in NYC. There’s a great mix of work on his site, from Trident White (above), to a guerilla idea for ambulance chasing lawyers, to content for several hilarious blogs, including “Posing With Potholes.” Thank God for the Internet.
Portfolio: chris-baier.com
Gino is a copywriter in San Francisco, previously a Social Media Copywriter at Mekanism. If you’re like MC, you found that title interesting. Social Media Copywriter is awesome on your rez, for sure. And there are killer examples of it on Gino’s site. But does that mean no writing traditional or digital while in that position? Does it mean no social media for the rest of us? Hmm.
Portfolio: ginoclick.com
Matt is a senior copywriter at Barkley in Kansas City. Bunch of fun work on his site, including Sonic Drive-in, Blue Bunny Ice Cream, Krispy Kreme, Mr. Coffee and plenty more. The caption above his Sonic TV spots simply says, “These commercials increased sales by 1000%. I’m sure of it.” How many times have I wanted to write that? Also, be sure to click on Bio for one of the most awesome family photos ever.
Portfolio: mattbowneexperiment.com
Jerry is a copywriter in the UK. He’s been “oozing creative juices from every orifice” and “spewing concepts across media” for 20 years. His words, not mine.
Portfolio: jerrygross.co.uk
Keith is a senior copywriter at The Kaplan Thaler Group in NYC. This is what you get when you’re an interactive copywriter working at AKQA or Kaplan Thaler or one of those. You get yourself a custom portfolio site. Really like how simple it is to nav. You can jump around and see the whole thing in just a few minutes, which is rare for a portfolio full of interactive work. Nice.
Portfolio: keithzang.com
Matty is a copywriter at Barton F. Graf9000, the new Gerry Graf shop that just nabbed Eric Kallman from W+K. Is there a cooler place to be? No. So, how did Matty get the gig? Well, he’s got a Master’s Degree from VCU Brandcenter AND he was an Eagle Scout. Once again proving MC’s theory that drummers, comedians, surfers and scouts make good copywriters. Of course, Gerry already knew this.
Portfolio: mattysmith.com
Craig is a copywriter/CD in Chicago. (Not to be confused with Craig Miller at CP+B.) On his home page, you’ll find a personal manifesto of sorts – Craig’s likes, dislikes and beliefs. Including this: “Ellipses in headlines are my kryptonite.” Couldn’t agree more, sir.
Portfolio: web.mac.com/miller_craig
Dov is a copywriter/ACD at Ogilvy in NYC. Over the past ten years, he’s also done time at R/GA, FCB, TBWA, and JWT Melbourne. His site is loaded with awesome work, and a ton of it. Lots of which MC hadn’t seen before, like the above campaign for Maxwell House. Yawning IS ugly.
Portfolio: dovzmood.net
Jamie is a copywriter in NYC. First, check out his work. Then, check out his rez. Since graduating from Miami Ad School in 2005, he’s worked at a couple of shops, freelanced at a bunch, and is now about to launch an eco-denim company. Which, to MC, seems to perfectly align with the CWs coming out of Miami Ad School (influenced by CP+B), which Jamie attended. Entrepreneurs, idea factories, world tours.
Portfolio: jaimeschwarz.com
Craig is a copywriter/CD at CP+B. The work on his site is presented as a simple reel, or downloadable reel/book. If you’re like MC, you see copywriter/CD at CP+B and you’re like, “Oh damn. This one’s going to kill.” Guess what? It kills.
Portfolio: craigmillercreative.com
Ryan is a copywriter at CP+B. As David Roth, copywriter and friend of MC put it, “probably no person with 2.5 years of experience with more work to show for it.” (Thanks for the heads-up, David.) Wow.
Portfolio: ryanraab.virb.com
Will is a copywriter at Venables Bell in SF. Been there four years, after graduating from Circus. Check out his ComedyFetish.com campaign. Sick. In PRINT/OOH, check out his Slim Jim T-shirt. Brilliant.
Portfolio: thebookofgorman.com
Jeff is a copywriter at Saatchi in Los Angeles. Sometimes you see a piece in someone’s portfolio and you’re just like, “Oh wow, check out that salad car. Dangit, I want to make a salad car!”
Portfolio: stop7workshop.com
Jane is a freelance copywriter in Madison, formerly at Leo Burnett. Her portfolio is classic Burnett, featuring work for Special K, Go-Tarts and Secret. Click into Broadcast and then scroll down to Go-Tarts. Casting is priceless.
Portfolio: copybyjanekoh.com
Jim is a copywriter/CD in Los Angeles. His site is hosted on Krop. Love how the horizontal slider lets you nav through integrated campaigns quick and easy. Each starts with a simple set-up card, then goes big pieces to outer reaches. He’s also got a deep radio selection, which has become a rarity on writer sites. Tip o’ the Hat.
Portfolio: jimrealcreative.com
Greg is a copywriter/ACD at Firehouse in Dallas. He’s got a brand new site that’s loaded with killer work. Don’t misses: Spike TV, Full Throttle + NHRA, K-Y, and Mother Candles.
Portfolio: cargocollective.com/greghunter
Jose is a copywriter/ACD at CP+B in Boulder. Check out the above spot for Pepto Bismol, which Jose wrote at Leo Burnett Lapiz in Chicago for the U.S. Hispanic market. Burrito, mobster, burrito, Frankenstein, burrito, alien, burrito. Oh, and the burrito is a romantic burrito. Now that’s a script.
Portfolio: josefunegra.com
Steven is a copywriter/CD/VP at McCann NYC. You know what’s awesome? When a CD with the credentials, portfolio and experience that Steven’s got includes a campaign on his site that’s all about making “the 5th floor of Ogilvy’s old office a livelier place.” Love it.
Portfolio: stevennasi.tumblr.com
Jeff is a copywriter/ACD at Cramer-Krasselt in Milwaukee. (Brand new gig, big congrats Jeff.) Check out this note to Jeff from Jason Alexander, after Jason received Jeff’s first script for his Jenny Craig Video Blog, “Jeff, I am literally blown away. Brilliant. I couldn’t have said it better. You truly got my voice down. I have no notes and anyone who knows me knows that is a first. It’s perfect. Go with it and thank you. If I ever run for office you are hired as my official speechwriter. Happy holidays. I’m telling my wife that I am blown away or in the words of George, ‘I am speechless. I am without speech’.” Nice.
Portfolio: vzcreative.com
Carol is a copywriter in São Paulo, Brazil. Sometimes you see an ad or a spot and you think to yourself, “How the heck have I not thought of doing that before?” Check out Carol’s Crazy About Ketchup spot for Hellman’s. How the heck have you not thought of doing that before?
Portfolio: cargocollective.com/carolsaraiva
Howard is a senior copywriter in NYC. His site features integrated work for six clients, plus a one-shots page, plus a page of outtakes. I recommend you click into DIRECTV and watch the Wayne’s World brand spot. Then go down to Outtakes and watch the Wayne stand-in just melt under the pressure of trying to say a lead-in line to Kim Basigner. Who wouldn’t?!
Portfolio: krop.com/howardhill
Thomas is a junior copywriter at BBDO Germany. How much does MC enjoy posting sites from outside the States? Lots. (Hint: Send ’em!) So cool to see what kind of opportunities junior writers get at BBDO Germany. Don’t miss: Sharpie Extra Fine. Dig it.
Portfolio: thomas-kuhn.com
James is a copywriter/CD in Tampa. Lots to click around and explore on his site. I went into Digital and then Sleepsonian Institute, where I watched a video called Dust Mites. Apparently, they can excrete 200 times their body weight. Which, naturally, reminded me of one of the greatest things about being a copywriter. The accumulation of brilliant trivia about a completely random assortment of topics.
Portfolio: jamesrosene.com
Michael is a copywriter/CD at Noise Digital in Vancouver. He’s got a new site that’s super clean and loaded with killer work. Don’t miss his Be Remarkable Videos for Credit Unions of BC. Smart writing and awesome animation. Had to be so fun to make. Good times.
Portfolio: michaelmilardo.com
David is a copywriter in NYC. Tons of work for some serious brands on his site. Check out Digital/360 for three case studies, including a cool one about updating the Vlasic Stork. Love seeing the progression of the character from old to new. Love it when creatives take the time to demo creative dev like that. Nice.
Portfolio: davidmcmillanwriter.com
John is a copywriter/CD in Minneapolis, formerly at Martin Williams and Carmichael Lynch. In Television, click on Staples and watch the second spot. One of my all-time faves.
Portfolio: neumannsod.com
Kevin is a copywriter at WONGDOODY in Los Angeles, been there since May 2010 after graduating from Circus. What a great shop to land at right out of school. Such an awesome time in the career. Getting killer work produced, swapping out student campaigns for real stuff in the book, staying at Shutters when you’re like 25 years old and two nights’ hotel bill is equal to one month’s paycheck. But who cares? You thought up a giant skeleton outdoor board while you were peeing in the shower one morning and someone paid $200k to build the thing. (Just made that up. Not Kevin’s actual story.) Love it.
Portfolio: cargocollective.com/kevinsteele
Steven is a copywriter/ACD at AKQA. He’s got a shiny new site that begins with an absolutely hilarious Website Orientation Video Program. Love it love it love it.
Portfolio: steveohville.com
Gene is a senior copywriter/ACD at Anson-Stoner in Orlando. Most copywriters, it’s probably fair to say, enjoy the “writer” portion of the word “copywriter” more than the “copy” portion. Advertising is good, but writing is what it’s all about. Take a stroll through Gene’s site, you’ll see.
Portfolio: genealbamonte.com
Ted is a copywriter/ACD at R/GA in San Francisco. He’s written and illustrated a hilarious book called Paper Doll Orgy, which features a quote from Conan O’Brien on the front, “Ted McCagg is a truly original thinker who really makes me laugh. And for that, I hate him.”
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