Zoey is a senior copywriter at Godfrey Dadich Partners in San Francisco. She’s also the daughter of Chris Preston, one of the OG copywriter/CD/agency owners (Preston Spire) in Minneapolis, who gainfully employed MC back in the day (thanks again, Chris!).
But back to Zoey. Her portfolio features projects for InterSystems, Change the Ref, Dodge Ram Electric, Lyra Health, Warrior Dog Rescue, The YMCA, and Big Sky, MT. There’s beautiful writing throughout, including smart headlines for Dodge and Warrior Dog Rescue, awesome scripts for InterSystems and Lyra, poetry for BigSky, and even some opera singing for the YMCA (yes, that’s Zoey doing the singing). Dig it.
Manas is a copywriter/ACD at The BAM Connection in NYC. His portfolio features projects for a cool variety of brands like Rohto (eye drops), For 21 (cannabis medicine), Birds Eye (veggies), The No More, and Oxy Acne Care (“Zitcoms” ha-ha).
Don’t miss the “Work-ish” section of his site too, including “Gen Z Translations” which MC will be going back to often. No cap. (Sorry.)
Aaron is a senior copywriter at Doner in Detroit, before that he spent time at Anomaly and BBDO NY. His portfolio features projects for Don Julio, Meijer, The UPS Store, Dream Charter Schools, Johnnie Walker, and Ally Bank.
Don’t miss his beautiful, cinematic videos for Alma Miel by Don Julio. From Aaron: “For the global launch of Don Julio’s luxury joven tequila, Alma Miel, we viewed the new Por Amor world through a lens of magical realism, and populated it with wildly imaginative scenes: mystical cenotes, lovelorn luchadores, and mariacheño superstar Christian Nodal sipping slow. It’s a sun-drenched spot of soul of seduction.” Love it.
Brandon is a copywriter/CD in Traverse City, Michigan. He’s coming off of 15 years at Hagerty, a classic car insurance company and automotive lifestyle brand where he started as a copywriter and ended up as a creative director. Now on the hunt for the next big thing.
So many cool spots on Brandon’s site, including his “Toy Cars” campaign, which is the dream campaign of any kid who spent any time obsessing over Hot Wheels and Matchbox. Including yours truly, of course.
Lawrence is a copywriter/creative director at Full Contact in Boston. His last post on MC was almost 10 years ago (back on 10.12.2015), so he’s wayyy overdue for an update.
Recently, Lawrence took a mobile-first, social-first approach to his portfolio, putting it on Instagram rather than a traditional portfolio site platform. From Lawrence: “I love how easy it is to flip through a carousel and have everything auto play.” Ditto!
Don’t miss Lawrence’s first Super Bowl spot, featuring Christian McCaffrey and Olivia Culpo, slinging coffee with Nikki Glaser and Michael Rapaport, and the escape room he made out of a tiny house to promote awareness for Alzheimer’s. Dig it.
Matt is an experienced copywriter/CD in the San Francisco Bay Area (and a long-time pal of MC, and a fellow Oregon Duck). Over the years, he’s done tons of B2C and B2B projects in all media on both the agency side (small/med/large shops) and the client side. Matt’s on the hunt for a CD position either place, in-person or remote, ideally full-time (but happy to freelance as well). Don’t miss his new national branding TV campaign for Freedom Mortgage (above), their first.
Matt’s one of the good guys—can’t wait to see where he lands!
Rob is a copywriter/ACD at FP7 McCann in Dubai, UAE. His site features projects for brands like Arla, Mastercard, TCS, Rolex, Hardee’s, Lux, McDonald’s, Volkswagen, and STA. Don’t miss “Recipe for Change” for Puck (Gold, Silver, Bronze Lion 2025), a campaign that licensed displaced Lebanese mothers’ recipes to restaurants abroad. Or “Sponsored Balls” for Testicular Cancer Society (Bronze Lion 2025), where CD Leganés put the charity’s logo on their shorts against FC Barcelona.
Also from Rob’s bio: Rob’s 12+ years of international experience spans three countries and creative cultures. At BBL/P London, he led creative on Rolex, doubling the brand’s social following to over 20 million. At M&C Saatchi Berlin, he sold a campaign on his first day there. That thrill never faded. His work has picked up over 30 international awards across Cannes Lions, Dubai Lynx Grand Prix, One Show, Clios, and New York Festivals. He specializes in ideas that solve real problems, not just make more noise. And he’s still chasing the next idea that moves the needle.
Erik is a brand storyteller/digital strategist/producer at Gray Media in Cleveland. His portfolio is a collection of 13 video projects he wrote that were directed and produced by his team at Gray (with the exception a few spec spots he made himself). From Lakeshore Dance & Gymnastics to Reliable Snow Plowing, there’s a crazy variety of brands and campaigns on his site. Dig it.
Joshua is a freelance copywriter/ACD in Nashville, formerly a creative strategist at 72andSunny (and a bunch of killer agencies). As one would expect from a writer/strategist combo, there are all kinds of smart projects in his portfolio for brands like the Harlem Globetrotters, MadeGood (highly thoughtful snacks), Hurley (featuring Kai Lenny), The Truth (anti-smoking), Fight Camp, Callaway, and MLB. Dig it.
It’s that time of year again! From Ashley Sommardahl, Associate Director at VCU Brandcenter:
“We are thrilled to debut the Class of 2025. They are a talented group of students with concentrations in Copywriting, Art Direction, Strategy, Brand/Account Management, and Experience Design.
Please check out their portfolios here. You can search by concentration and/or skill. Each student has a profile with links to their portfolio and calendar so you can easily review their work and schedule time to chat with them.”
Congrats to all of the Fall 2024 Book180 students who graduated this Spring! From Sarah Latz and Francesca Piancone at Book180:
“The work from this group blew us away: Bush’s Beans raising awareness for colon cancer, HP Printers giving power back to the people, Fenty Beauty throwing a slumber party, and so many other ideas for fun brands like Telfar, Poise, Tamagotchi, Skechers, Progresso, 5 Hour Energy, and Sonic. Lots of them have already landed junior roles and internships, but there are still tons of talented creatives still available if anyone’s looking to level up their creative department.”
Been a little while since we’ve posted on MC, but this was worth the wait. MC originally posted copywriter Kevin Frank’s portfolio back on January 14, 2010. Over 15 years ago. (How is that possible?) Today, Kevin is a creative leader who has also, drum roll please…just released a new book. As in today, just released. You heard it here first.
Description: You’ll learn what a creative leader’s job is (helping their team be more successful) and what it’s not (telling people what to change about their work). How to have one-to-ones. What the heck a one-to-one is in the first place. How to build creative culture. How to hire the right people. How to give feedback in a way that teams will listen. And, most importantly, how to say thank you.
Adia is a copywriter at TPN. Since her last post on MC (back on 12.06.2020), she’s been busy. After graduating from Savannah College of Art & Design, she landed at The Integer Group—now TPN. Her site features projects for the North Texas Toll Authority, Loctite, Frito-Lay, plus some radio, plus four projects from her school portfolio. If you like puppets (and who doesn’t), you’re in luck. There are puppets all over her site reminding people in Texas to get their toll tags. The world needs more puppets!
It’s that time again! Time to meet the new book180 graduates. From book180: “These 18 creatives have spent the last 180 days of their life in portfolio school. For 6 months, they’ve worked together from all over the world, fine-tuned their design and writing skills, created so many book-worthy pieces, killed so many babies, panicked, had a lot of fun, and now, we’re so proud to watch them graduate! As you can see in their portfolios, they’re all winners. The work this semester was so insightful, for brands like Raid, Chiquita Bananas, Carvel, Coppertone, Applebees, SPAM, and Guinness Open Gate Brewery created in partnership with Jack Morton Worldwide. Call them, beep them, scoop them up before another agency does!” Do it!
Stephen is a copywriter/CD currently serving as CD at Lumenati, a new-ish production company in Denver. Previously, he spent time at CP+B, BBDO, 72andSunny, WorkInProgress, and freelanced all over the place. His portfolio features work for brands like Domino’s Pizza, Spotify, Google, Jimmy John’s, Charles Schwab, Applebee’s, Village Inn, Nescafé, Mike’s Hard Lemonade (featuring Mike Tyson). He and his partner also came up with the infamous “Captain Obvious” campaign for Hotels.com (love it). So much good stuff. Grab a cold beverage, fire up the laptop, click the link below, and enjoy!
David is a senior copywriter (and fellow Oregon Duck alum) who is on the hunt for his next big thing. Previously, he was at Media.Monks where he “conceptualized, wrote and pitched work that showcases the possibilities and potential of emerging technologies across a variety of channels, working with global innovators at PayPal and Meta — specifically within Reality Labs and WhatsApp.” In addition to tech brands, David’s site also features work for Lululemon, Nike and Jordan from his time at AKQA and Nike. (So many killer brands, sheesh.) Can’t wait to see where David lands!
Matt is a new copywriter based in Los Angeles on the hunt for his first gig. His student portfolio features projects for brands like Spotify, Tidal, Stella & Chewy’s, Casper, Grammarly, Dramamine, FujiFilm, Body Armor, and Diablo Extra Course Sandpaper—which is rough. (Ha.) Can’t wait to see where he lands!
Ashley Sommardahl, Associate Director at VCU Brandcenter in Richmond, VA, was nice enough to send MC their 2024 graduating class portfolios—which are broken out by concentration: Copywriting, Art Direction, Strategy, Experience Design, and Account/Brand Management. Can’t say enough good things about Brandcenter and the books coming out of it. Consistently stellar, strategic work that shines. Get ’em while they’re hot!
Travis Robertson (Group Director, Social Creative, Experiences & Copywriting, Walmart Creative Studio) is on the hunt for a “great conceptual powerhouse of a writer” to join their team—in any one of their four hubs: LA, SF, NY or Bentonville, AR. MC used to work with Mr. Robertson at Target back in the day and can attest to the fact that Travis knows how to pull together a killer team. This is a great opportunity!
Austin is a copywriter/front end developer at Bullhorn in Lexington, Kentucky. From his site: “Before I was either of those things, I was a decent touring musician, a mediocre barista, and a pretty bad peach seller. Turns out I’m allergic to peaches anyway.” Ha! You can tell that Austin is a front end developer as soon as you land on his site—super cool semi-OCD-ish organization of the projects on his Work page, including tags for Copywriting, Concept, Brand Voice, Naming, and Web Development. Most of projects are for regional brands like Gates Auto Family, Stockton Mortgage, Taco Tico, Peoples Exchange Bank, and Screamin’ Mimi’s. Always a treat to see work from other parts of the country. Dig it.
On the hunt for some new creative talent? Today is your day. A new crop of DAD grad portfolios dropped recently and they’re ready for your eyeballs. From DAD, “This group really pushed themselves to make the biggest, boldest work they could and boy did they deliver. There’s a TON of talent here and they’re open to opportunities on the east coast, west coast, and everything in between.” Love it.
Sarah Latz, Founder/Director of book180 online portfolio school, was nice enough to send MC their 2023 Fall grad portfolios. (View at the link below.) What’s more fun than clicking through student portfolios, checking out fresh new work, and trying to guess where they’re going to land for their first gigs? Nothing. Nothing is more fun. Congrats to all of the new book180 grads—go get ’em!
These students hail from all over the country. After 180 days of hard work, they’ve created campaigns that we’re SO proud of: digital activations for brands like Kraft, Coinbase, Coke, and Dove; stellar partnerships for brands like Dungeons & Dragons and Monster Jam; cool experiential work for brands like Polly Pocket; and amazing social good work including a campaign for Oreo.
We can’t wait to see them go out and take the industry by storm!
book180 is the only 6-month, fully online,100% female-owned portfolio school in the world. Because we’re online, we have students and instructors from all over the world, giving students a truly global perspective on their work. For the Spring 2024 semester, we have instructors lined up from LA, NYC, Chicago, Miami, Durham and Buenos Aires, and students enrolled from across the country, including Hawaii, and even an international student in Seoul. We’re out to continue giving more people access to the portfolio school and creative advertising world.
Tucker is a new copywriter in Nashville on the hunt for a FT gig. Lots of hilarity all over his site, including a Gen Z campaign for Candy Crush that’s all about thumbs, a lazy campaign for DoorDash, and a whole bunch of social work for KFC. From his About page: “I don’t know where you live yet so I made this site to show you all this work. I recognize that it’s rough around the edges, but then, so am I. Think of how smooth I might be with your help.” Can’t wait to see where Tucker lands.
Ciaran is a senior copywriter at VML Health in Manchester, UK, previously at Havas and TBWA. One of the best things about MC is getting to see portfolios from all parts of the world and all kinds of product categories. Ciaran’s portfolio is part-pharma, part-consumer and features campaigns for everything from managing MS during the pandemic to getting “That New Toy Feeling” for Smyths Toys Superstores. Toward the end of his portfolio there’s a password-protected project (you’ll need to email him to get the password)—and a catch-all “other stuff I’m proud of” page.
Ben is a freelance copywriter/CD based in the San Francisco Bay Area. He’s got a whopping 27 projects on his site for brands like Mobile 1, Sling, SVB, Facebook, Instagram, Pedigree, and MLB. For Schwab, Ben wrote “around 10 TV spots featuring a character named Carl, a bad broker anti-hero played by the hilarious Salvator Xuereb.” Schwab! Good times.
Brad is a copywriter/CD in San Francisco, formerly at McCann and Digitas, on the hunt for his next gig. Since his last post on MC (back on 01.25.16), he’s added all kinds of killer projects to his site, including work for Xbox, Halo and Minecraft. But don’t miss one of the all-time social media greats, Taco Bell Blackout. A classic! Can’t wait to see where Brad lands next.
Gary is a freelance copywriter/CD in Boston. Love his headline writing. Clicking through his site, there are smart lines for brands like Nikon, Tufts, Timberland, Range Rover, Time Magazine, and Megamillions (and that’s just the first few projects). Also, don’t miss his About page. Gary tells the story of how he got into copywriting, some of the giants he’s worked with, and what matters most to him—in just a few short, well-crafted paragraphs. That’s how you do it.
Jeff is a freelance copywriter based in Tampa, FL. What a cool variety of projects on his site for brands you’ve definitely heard of—and some you maybe haven’t. Those include Back Market (above), Oatly, Outdoorsy, Kenvue, OnHub, Vote.org, and something called Google Chrome. (Ha!) His site is divided into Work (start there), Writing, More Ad Stuff, Branding, About, and Contact. When he reached out to MC, Jeff sent a very cool PDF version of his site. (If you’re an agency recruiter, worth asking for.) Good times.
Chris is a freelance copywriter/CD/ACD who has worked with a long list of killer agencies over the years—and has the portfolio to prove it. Since his last post on MC (way back on 07.15.13), he’s added work for Boost Mobile, Google, Virgin Mobile, Oakland A’s, Playstation, Microsoft, and a bunch of other big brands. Be sure not to miss the first project on his site for Glad cherry blossom-scented trash bags, “Le Party.” Ridiculous.
Austin is a copywriter/social media specialist at Movement Strategy in Los Angeles. His site is currently divided into “Work” which features four produced social projects for Amazon and Tractor Beverage Company, and “College Adfolio” which features eight projects from his time at Boston University College of Communication. Dig it.