Jennifer Reis, a copywriter at Cultivator in Denver, checks in with a cool project her agency created called “Remind Me What Matters.” From the remindmewhatmatters.com site: “While we’re not out of the woods yet, it’s safe to say we’ve all recognized some important things we take for granted when we’re too busy to slow down and fully appreciate them. To commemorate this significant time in our lives, we invite you to mail a postcard to your future self, friend or family member. It could be a thought, an idea, a pep talk, a recipe, a new perspective. Because while things may be fresh in your mind now, we sometimes so easily forget. Whatever your message, let it be a reminder that even in the toughest times, something positive can always come out of it.” Only $1, and the $1 goes to charity. Dig it.
Emily is a new copywriter and a recent graduate of VCU Brandcenter. (What a time to be graduating, sheesh.) All kinds of killer spec projects in her portfolio, including a super fun idea for Halo Top ice cream. Which is technically not ice cream, but is ice cream. Right? Right.
Karl is copywriter, creative director and owner of PB&J in Traverse City, Michigan. The print part of his site is organized by product/service category, including Retail, Packaged Goods, Travel/Tourism/Conservation, Automotive, Healthcare, and Misc. Then, up top, he’s got links to video and digital. All kinds of super smart headlines all over his site. Dig it.
Robert is a copywriter/ACD formerly at Commonwealth/McCann in Detroit (pre-COVID-19). His portfolio was submitted to MC by Joel Austin, a fellow copywriter located in Dallas. (Big ups!) Huge variety of projects on his site for brands like Chevrolet, NAPA Auto Parts, Key Bank, International, University of Alabama, and more. Joel also recommends Robert’s “Quarantine Check-in Videos” where he interviews fellow comedians and creatives. (Link to video below.) Good times.
Sara is a senior copywriter in San Francisco. Since her last post on MC (back on 10.20.16), she’s been busy. All kinds of new work up on her site for SF tech giants Uber and Twitter, plus bareMinerals, Sephora, Levi’s, HP, and Stella & Dot. Definitely time for an update.
Shevek is a copywriter at McCann in NYC. Since his last post on MC (back on 04.19.18), he’s added all kinds of new work to his portfolio including projects for Verizon, New York Lottery, Purell, and Soundcloud (above). His site features a “here’s the pudding” link that curates his portfolio into four bite-sized categories for recruiters short on time. Smart.
Big thanks to Sarah Latz, Director of Education at Chicago Portfolio School, for sending MC the latest CPS grads sites. So much great work! Below are links to all Spring 2020 grad portfolio sites, plus a note from Sarah.
“Chicago Portfolio School has been offering a free class to undergraduate students who now have to finish their academic year from home. Jeff Epstein, the founder of Chicago Portfolio, leads the online class and discussion of more than 70 college students from around the country. Advertising professors from around the country helped spread word of the class, and students from all of the Big 10 campuses, and state schools like Florida, Oregon, Arizona, as well as smaller schools, are registered.
Recruiters from Leo Burnett, plus veteran copywriters, art directors and strategists have virtually visited to talk about how to get a job and create award-winning campaigns.
For now, the class is ongoing, and seniors (creative and non-creative majors) are still welcome to register for the online class. Additionally, the school’s allowing anyone to virtually “sit in” on a number of other classes they offer.
Reach out to Sarah at sarah@chicagoportfolio.com for more information.”
Nick is a new copywriter and a new Chicago Portfolio School graduate. His Pizza Hut packaging redesign is what the world needs now. The best thing about ordering pizza tonight is having leftover pizza tomorrow. So why not include reheating instructions inside the box?
Julia is a new copywriter and a new graduate of Chicago Portfolio School. With her Rent the Runway Airbnb partnership project, “you can rent your vacation home and the wardrobe you need for the trip.” Um, yes please. Such a good idea.
Eric is a new copywriter and a new graduate of Chicago Portfolio School. The first project in his portfolio for Golden Road Brewing brings celebrities, stolen by Hollywood, back to their hometowns—with an apology and a gift. Craft beer. Apology accepted.
Solomiya is a new copywriter and a new Chicago Portfolio School grad. (Big congrats!) The first project on her site is “Equal Payday,” using the classic Payday candy bar to promote equal pay for women. (Also seen in Hilary Stevens book.) Super smart. Also, candy bar. Win win.
Cole is a freelance copywriter, designer and creative director in NYC. Since his last post on MC (way back on 03.23.13), when he was two years into agency life as a self-taught copywriter at a small shop in Chicago, he’s been busy. Over the past seven years, he got a Master’s focused on interactive art and design, directed video, shot photography, designed brands, starting to work on 3D design, and lead a team of multi-disciplinary creatives as Creative Director. Time for an update!
Gabriel is a copywriter in NYC. Since his last post on MC (back on 05.15.17), he’s got a new site featuring six projects—including Real Gun Bill featured above. Always nice to see a copywriter using his powers for good. Gabriel just got back from a six-month backpacking trip through South America after two years at Fred & Farid (FF) in New York, and is on the job hunt. Time for an update!
Rachel is a senior copywriter at BLK J in Singapore, previously at DDB and Arcade. All kinds of cool projects up on her site, including “Wandermust” for Scoot, the world’s fastest band for StarHub Mobile, and Singapore’s first all-women Individual Physical Proficiency Test for the Life Company (above). In addition to copywriting, Rachel is also a photographer (be sure to check out her IG) and … abstract latte artist. Nice.
Lesly is a copywriter/director of creative operations at Baker Street in San Francisco. She’s got a crazy variety of projects in her portfolio for brands like Baker Street (site), Hotel Nikko, NorCal Honda, Sun-Maid Raisins, and the San Francisco Giants. Don’t miss her Fan Contract for the Golden State Warriors (above) with season ticket holders, guaranteeing the 2010 team would 1. Make the Playoffs. 2. Win 25 home games. 3. Have at least one All Star. If they didn’t, they paid each fan back in cash and rewards. Dig it.
Casey is a junior art director on the hunt for his first gig after graduating from Creative Circus. His site was sent in by his friend Ricky Depugh who is a junior copywriter in Atlanta. How nice is that? So nice, MC is including links to both of their sites below. Some crazzeee spec campaigns on Casey’s site, including “The Savage Citrus” for Simply Grapefruit Juice (above). The video on his About Me page is pretty wild too. Can’t wait to see where he lands!
Sara (copywriter) and Katie (art director) are a creative team at Pereira O’Dell in San Francisco. Since their last post on MC (back on 10.29.18), they’ve been busy. There’s new work on both of their sites (and different work on each), including a super cool project for Ese by Pearson (above). Time for an update!
James is a new copywriter in his first week at his first junior copywriter job at Moxie in Atlanta—after recently graduating from Creative Circus. How cool is that? Almost as cool as his portfolio, which includes projects for Timberland, WWE, Hamburger Helper, Apollo, Super 8, WNBA, and more. Love it. Can’t wait to see what James does at Moxie!
Anna Doherty, Senior Recruiter at Huge, is on the hunt for a senior copywriter to join their team in Atlanta. (Yes, please.) From Huge:
“We are looking for a Sr. Copywriter to join the Atlanta, GA team!
Huge is a global experience agency made up of creatives, designers, technologists, strategists, and data scientists. We help companies elevate the human experience by creating unified brand experiences that people love.
Job Responsibilities:
Brainstorming creative concepts with the project team, developing original campaigns and representing the writer’s perspective in client presentations.
Express their ideas clearly, not just on the page (or screen), but face-to-face.
Foster the talents of our awesome copywriters at every level, both leading by example and sharing their experience
What we’d like to see:
A strong agency background, a proven ability to create copy for a variety of audiences, brands, and industries.
Deep experience doing beautiful, smart, print campaigns.
Experience in a range of digital platforms from social to online video campaigns.
Great presentation skills, both internally and client-facing. We want you to produce great copy and be able to express your ideas clearly.
An appreciation for the relationship between textual and visual elements (and great design in general). We expect our copywriters to understand that a product isn’t truly great unless the copy and the designs support each other.
Ability to write professionally in a variety of styles for diverse audiences. You need to be able to adapt your voice to each project with extreme ease.
Demonstrated ability to work independently when necessary and meet deadlines without handholding.”
Deniz is a senior copywriter in Los Angeles. Before moving to L.A., he was a copywriter in Istanbul, Turkey—where he created the first project in his portfolio, Toys of Hope for UNICEF (above). Nothing better than seeing a fellow copywriter use their powers for good.
Aaron is a copywriter/ACD at DDB in Chicago. Since his last post on MC (way back on 02.24.14), he’s completely revamped his portfolio with a bunch of new TV & video from Miller Lite, Capital One, and State Farm, plus projects for McDonald’s, Cottonelle, and the Chicago Bears. Definitely time for an update!
David Wood, Parnter/Creative at Blue Ion in Charleston, South Carolina, is on the hunt for a senior copywriter. From Blue Ion:
“We are looking for a senior creative writer to join our Charleston, SC team.
Blue Ion is a 20-year old digital agency in Charleston, SC. We believe that great brands are defined by what they’re made of – not by what they make. Helping to identify and articulate a brands unique energy is a powerful thing, and we never get enough.
Job Responsibilities:
Concepting high level brand positions
Developing campaigns
Writing for web, print and video applications
Presenting internally and externally
Represent Blue Ion in new business meetings and industry events
Leading and supporting a team of designers and programmers
Requirements:
5+ years of industry experience
Killer branding and campaign portfolio (print and interactive)
BA in advertising, marketing or related field
Strong desire to create great work in a collaborative environment”
Gil is a copywriter at The Variable in Winston-Salem, NC. Sometimes you click through a writer’s portfolio and you can just tell how much fun they had making it—and you can see how they made the most of the opportunities that came to them. That’s definitely case with Gil’s site, from Beer Hunting Season for Lowes Foods, to his writing for Oklahoma Joe’s Smokers, to his videos for Peanut Better (wow). Dig it.
Nicolas is a new copywriter in Miami, formerly at VMLY&R, now on the hunt for the next big thing. Don’t miss his “Just In Case Whopper” idea for Burger King (which may come in handy this year). Good times. Can’t wait to see where Nicolas lands!
John is a copywriter/ACD who recently moved to Portland, formerly at mcgarrybowen in Chicago. His site features projects that you have to see to believe. “All I Really Want For Christmas” by Kool-Aid Man and Lil Jon (above). An 11-hour Sausage Yule Log video for Jimmy Dean. Putting a new cord on an EGO String Trimmer while plummeting 120mph toward Earth. And that’s just three projects. Can’t wait to see where John lands!
Carl is a copywriter/ACD at Arnold Boston. All kinds of good stuff on his site for brands like Jack Daniel’s (above), Grain Belt, Jaguar, Coppermine, and Colle McVoy. According to his About Me page, “It all started when my mom met my dad and they fell in love and they had me.” Word.
Nicole is a copywriter at Puma’s in-house creative agency in Boston, before that Refinery 43 and Mechanica. (Love seeing in-house writers on MC.) So many killer projects on her site, from super cool work for Puma (above) to an “UnFishin’ Believable” tour for Sea Cuisine to social posts for Liberty Mutual recruiting. Dig it.
Andrew is a junior copywriter on the hunt for his next gig, formerly at Ogilvy NYC (who just laid off 80 peeps across the country). At Ogilvy, Andrew was part of a small team “developing high priority work for Instagram as Ogilvy was their first ever agency of record. Projects included coming up with the brand’s first tagline, creating brand campaign ideas, activations and innovative on-platform film content to engage teens.” Pretty cool. His site also includes spec campaigns for Scrubbing Bubbles, Dodge, Starbucks Bathroom Reviews, and Schick Edge (above). Hoping Andrew finds a new gig soon!
Daniel is a new copywriter in Chicago and a recent graduate of Chicago Portfolio School. (Love seeing student portfolios.) At the time of this post, his site features six spec projects for brands including McDonald’s, Motel 6, Megabus, Illinois Lottery, and Big Brothers Big Sisters. His campaign for Goldfish, highlighting the cafeteria trade value of Goldfish for kids, is super fun. Can’t wait to see where Daniel lands!
Ian is a senior copywriter at Watson Creative in Portland (and an Oregon Duck like MC, go Ducks!). In addition to a bunch of great work, his site shows off his super smart strategic writing—with lots of manifesto and setup writing. So cool to see. Also, don’t miss Ian’s Art page with tons of essays, short stories, and poems that have been featured in variety of publications. Love it.
