May 27th, 2015
Campaigns for pest control aren’t uncommon in student portfolios, but to MC’s knowledge Hayden’s for Combat is the first to feature a full newspaper obituary page of roaches. So fun to write, geez. He’s also got cool projects for Monoprice, Jambox, Happy Socks, and Black Rock Charters. Good stuff.
May 26th, 2015
So much funniness in Lulu’s portfolio. Don’t miss her guinea pig campaign for Paul Mitchell The School (nice Photoshop work), Winnebago (so retro), and Lucchese (so Texas). And hats off to the spinning toilet landing page. Genius.
May 25th, 2015
Texas at Austin Week on MC kicks off with Rachel Dawer, who was kind enough to coordinate with MC and help make this week happen. (No surprise she made Dean’s List!) Don’t miss her campaign for SportClips (above), which is the most perfect campaign for SportsClips ever. Dig it.
May 19th, 2015
Rick is a freelance writer/CD in Miami. Since his last post on MC five years ago (03.19.10, how has it been that long?), he’s been very, very busy. M&M’s, Coke, Jet Blue, AT&T, Macy’s, Smirnoff, Acura, etc., for agencies like Crispin, RPA, Sapient, JWT, and BBDO. This is a good one.
May 15th, 2015
Beth Voegtli at New Honor Society in St. Louis is on the hunt for a copywriter. From Beth: ”Some brands are better at knowing their consumers than knowing themselves. We want to change that. When you find your brand’s calling, and live it every day, you attract a following of likeminded people, and the brand becomes the target. It’s not just about promises, persuasions and incentives. It’s about meaningful ties between brands that have a purpose, and the people who want in. We call it Less Sell, More Soul.” How cool is that?
Learn more or to apply: Click here
May 12th, 2015
Matt is a freelance writer/CD in Los Angeles. His site features 18 projects covering a huge range of media—with nice tight strategic setups that get you into the how and why of each in just a sentence or two. Been in the biz a few years and still kicking ass? Got a lot to show? This is how we do it.
May 11th, 2015
Ben is a recent Ph.D grad in Advertising from the University of Texas at Austin, and will be starting at The Richards Group in June. (Big congrats!) MC could be wrong, but is this the first Doctor of Advertising on the site? More importantly, what does he do if someone yells “Is there a doctor in the house?” Um. Technically, yes. But unless you’re metaphorically choking on a 15-second Hulu pre-roll video … which happens ALL THE TIME … then um …
May 7th, 2015
Alyssa Adelson, Talent Acquisition Director at Octagon in Connecticut, is on the hunt for a copywriter/ experiential creative. From Alyssa: ”Hi there. We‘re Octagon. We’re the sports, entertainment, and lifestyle marketing arm of the Interpublic Group. We connect brands to fans through passion.
We are looking for a writer with an eye towards developing experiential ideas to join our team. In this role you will be responsible for generating smart, breakthrough ideas for existing and potential Octagon clients. You will work as a key member of Octagon’s Planning, Concept and Design team (PCD), straddling the line between planning and concepting.
WHO WE’RE LOOKING FOR:
- You’re a solid mid-level creative working at an experiential agency, digital shop, promotional shop, or even a traditional ad agency – but you’re interested in more than just traditional creative work.
- You are a wordsmith who can craft pithy insights, strategies, and concept descriptions.
- You appreciate creative that doesn’t exclusively live in the world of advertising communication, but also in the physical or digital space.
- You understand (and may even come from) the world of planning and value insights, strategies and creative briefs as the foundation of great ideas.
- You’re the one on your team who always puts ideas on the table to be discussed, edited, and built upon.
- You love to make beautiful presentations and can visually express your creativity. It’s one of many techniques you use to sell in your ideas and strategies.
- You have experience working on several clients and brands simultaneously. You are interested in working on major global brands.
- You know how to contribute to a winning new business pitch and are hungry for opportunities to develop and pitch ideas to potential clients.
- You’re ready to move on to a more senior role and embrace the new responsibilities and opportunities that come with it.
THE WORK YOU’LL DO:
- Generate original, bold, and on-strategy creative ideas for Octagon clients and new business opportunities.
- Write-up ideas in whitepaper format and sharp presentations, working with design team and outside freelancers to develop accompanying visuals.
- Contribute to copy efforts including campaign names, taglines, manifestos, headlines, and body copy across all marketing channels and media types.
- Support agency’s creative development process by leading live brainstorm sessions and client workshops.
- Lead the development of creative sell-in presentations.
- Represent the agency as a creative voice in live presentations.
- Collaborate with strategic and creative resources across Octagon global network (offices and sister agencies).
To learn more and apply, email Alyssa at: email@example.com
May 5th, 2015
Rob Kerr, Executive Creative Director of Bright Red\TBWA in Tallahassee, Florida is on the hunt for a senior copywriter. From Rob: “Crazy busy, collaborative, award-winning creative shop in North Florida seeking Sr. writers (no ACD or CD level talent, please). Do you believe big ideas can come from anywhere? We do. We expect them from you, consistently. You’ll be thrown into the fire day one and have the opportunity to work on a diverse range of clients from travel & tourism, consumer packaged goods, durable products to fast-food. This is not for the faint-of-heart — you will be juggling multiple assignments, often with tight deadlines and will be expected to win awards. Sound like you? Don’t apply if you have your heart set on working in New York. Tallahassee couldn’t be further from Madison Avenue. Thankfully.”
Email Rob at: firstname.lastname@example.org
May 4th, 2015
Reid is a senior copywriter moving to NYC from Minneapolis in June. (Congrats!) Leave it to someone from Minnesota to come up with the idea of asking a guy to live in a snow globe as the agency holiday stunt (above, for McKinney). Too perfect.
May 1st, 2015
For everyone not able to attend VCU’s recruiter sessions this week, MC is honored to present the portfolio sites of 24 VCU Brandcenter copywriters graduating May 9th, 2015 (in alphabetical order):
Sue Attalah – sueattalah.com
Richard Beahm – richardbeahm.com
Curt Chapkowski – curtchapkowski.com
Andrew Couch – johnandrewcouch.com
Elizabeth Daniel – elizabethdaniel.info
Emma Dou – emmadou.com
Patrick Farrell – patrickbfarrell.com
James Feess – jamesfeess.com
Nick Gelbard – nickgelbard.com
Patrick Girts – patrickgirts.com
Joe Hartley – joehartley.pizza
Andy Holdeman – andymightsave.us
Sarah Johnston – sarahejohnston.com
Melanie Matlock – melaniematlock.com
Conor McCann – conordrummmccann.com
Mike McGuire – michaelkmcguire.com
Alison Murphy – amurph.com
Ryan Niland – ryanniland.com
Dorado Quick – doradoquickwrites.com
Nick Roberston – bnrobertson.com
Neeruj Sethi – neerujsethi.com
Ryan Snyder – rysny.com
Jesse Stanton – jessestanton.com
Madeleine Trebenski – madeleinetrebenski.com
April 30th, 2015
What’s better than clicking through a portfolio and laughing out loud? Above is a photo of Patrick that, according to his About Girts page, he hates. (Now immortalized on MC, you’re welcome!) Loving all of the VCU portfolio site About Us pages, BTW. Good stuff. Also, don’t miss Patrick’s campaign for Black Flag Bug Zappers (“The last thing that went through his head … was one of his legs.”). And his Character Demo Reel in Voice Work. Awesome.
April 29th, 2015
One of the great things about clicking through VCU student books is that you never know what you’re gonna find. Joe’s got under-label fold-out stories for Hellmann’s (above), taxi tops for Greyhound, funky video for Airwick, and the Patbenetaur—you’ll just have to find that one for yourself. Can’t wait to see where Joe lands after graduation.
April 28th, 2015
No two copywriters become copywriters the same way. Check out Emma’s “Life Highlights” page and you’ll learn that she started in Nanjing, China, moved to Vancouver, Canada, undergrad at University of British Columbia, summer dishwasher in Osaka, Japan, then three novels, The Great Wall, Popeye’s Chicken, Empire State Building, VCU Brandcenter, and here we are today. Ta-da!
April 27th, 2015
VCU Brandcenter Week 2015 kicks off with Maddy Trebenski. The awesome thing about student portfolios is that they’re, well, student portfolios. You can do anything, for any client. Maddy’s got stop-motion videos for Tim Hortons, a game for Twirl-A-Squirrel (OMG buying one immediately), packaging for Happy Socks, creepy ear love for Sennheiser, and other weird stuff including a seance with a Pretty Pony from Dollar Tree (above). As it should be.
April 23rd, 2015
Jeff is a senior writer/ACD at Cossette Chicago. Since his last post on MC (01.30.14), he moved from Jacobson Rost to Cossette, made a new site, and added new work—including a bunch for McDonald’s. MC wonders: How do copywriters who work on McDonald’s avoid eating McDonald’s all the time? Look at those fries. Those fries would look so good dipped in a chocolate shake. Arrrg.
April 21st, 2015
Huge is on the hunt for a Senior Copywriter in their new-ish D.C. office, which is growing like crazy. (They’re also looking for AD/Design help at all levels, so very open to a team thing.) From Huge:
“Our Senior Copywriters have a passion for writing and keen understanding of the specific demands of digital media. (In short: love words. Appreciate brevity.) In addition to creating content, media and marketing for a wide variety of users and user needs, Senior Copywriters are responsible for brainstorming creative concepts with the project team, developing original campaigns, and representing the writer’s perspective in client presentations. They express their ideas clearly not just on the page (or screen), but face-to-face. Senior Copywriters also help to foster the talents of our awesome copywriters at every level, both leading by example and sharing their experience. We’re looking for writers who are excited about doing amazing traditional advertising and digital experiences who understand how to use traditional and digital to hit campaign and business objectives.
What we’d like to see:
- 4+ years of experience, 2+ years at an agency
- A strong agency background as well as a proven ability to create copy for a variety of audiences, brands, and industries
- Deep experience doing beautiful, smart, print campaigns
- Experience doing high quality conceptual broadcast TV campaigns
- Great presentation skills, both internally and client-facing. We want you to produce great copy and be able to express your ideas clearly.
- An appreciation for the relationship between textual and visual elements (and great design in general). We expect our copywriters to understand that a product isn’t truly great unless the copy and the designs support each other.
- Ability to write professionally in a variety of styles for diverse audiences. You need to be able to adapt your voice to each project with extreme ease.
- Demonstrated ability to work independently when necessary and meet deadlines without handholding.”
For more info or to apply: Click here
April 20th, 2015
Kimberly Easley, Director of Talent Acquisition at VML in Kansas City, is on the hunt for a CD or ACD. From Kimberly: “VML Kansas City is looking for a CD or ACD to head up one of our award-winning, always on, social media teams.
We’re looking for someone who is passionate about social media. An energetic, strategic and conceptual thinker with experience writing and creating daily social content for brands that post across a host of social media channels. Day to day, you will be running a team, managing and motivating people, reviewing posts, creative directing, presenting to the client, maintaining the social feeds, and pitching in to concept and write. The rest of the time, you will be a visionary: Someone who can take daily social content to the next level, try new things, and be the creative expert and thought leader for the social media properties of a national brand that wants to be famous for social media. If this sounds like fun, let us know.
VML is a full-service idea agency that thrives where grounded solutions meet the blue sky of possibilities. We’ve been voted one of the 25 best places to work in America three times, and we have partnered with some of the most recognizable brands in the world. And with a couple of decades under our belt, our trophy case is getting pretty full too.
Part of the WPP Group, VML offers one of the best overall compensation packages in the business. Headquartered in Kansas City, VML is an Equal Opportunity Employer. To learn more, visit www.vml.com.”
Email Kimberly at: email@example.com
April 17th, 2015
Steve Landsberg, Co-Founder & Chief Creative Officer at Grok in NYC, is on the hunt for a copywriter. From Steve:
“You: A copywriter frustrated with your assignments, layers, and lack of productivity. You have around 2 to 4 years experience in an ad agency. You’re a conceptual thinker, fluent in both digital and traditional. You’re smart, ambitious, collaborative, and nice. You can write insightful headlines for print, and long copy for the web.
Us: Grok is an INC.500/5000 fastest growing company with integrated assignments from a broad range of clients categories including IT, health & wellness, medical devices, residential heating & cooling, and philanthropy. We will keep you busy, productive, challenged, inspired, and plied with snacks.”
For more info or to apply, contact Steve at: Steve@groknyc.com
April 16th, 2015
Rich is a copywriter/ACD at Downtown Partners Chicago. Since his last post on MC five years ago (04.03.10, has it really been that long?), Rich has spent time at Cramer-Krasselt as the lead writer on Porsche—I really hope that means he got to drive one for free—and then moved to Downtown Partners. And took his Cayman with him??