Category Archives: Miami Ad School

Helena Heras

Helena is a new copywriter in NYC, having recently graduated from Miami Ad School in March. (Site submitted by Dhruv Nanda, big ups.) Being a great copywriter means coming up with great ideas. Check out Helena’s app Safe & Sound, which tells you the safest walking route home according to crime reports, open stores and people’s reviews. Why doesn’t that exist already? Or her Radiohead Lights app, which gives concertgoers access to other concertgoers’ smartphone video, so everyone can edit multi-camera music videos. Yes, please.

Portfolio: helenaheras.com

Matei Curtasu

Matei is a 23-year-old Romanian digital writer (recent graduate of Miami Ad School Hamburg) currently in NYC. His site is organized by year, so it’s easy to nav through his student work, and then what he did during internships at Saatchi Moscow and BBDO NYC. It’s interesting—to see what’s in a graduating digital writer’s portfolio at the end of 2012. While most of it is digital or based on digital concepts, a lot of the work is non-digital. Makes you wonder, where’s the line? Will there be such a thing as a digital writer in Dec 2013 or 2014? Or will we all just be writers again? Hmm.

Portfolio: mateiology.com

Brad Meyers

Brad is a copywriter/ACD in San Francisco. People often ask MC, what makes a good CW portfolio? Pretty simple. When you’re clicking through it, do you feel jealous? Of the work? Do you wish it was yours? That’s a good start. Brad’s site includes a campaign that made MC so jealous back in the day. That 7-Eleven experiential campaign, where they turned 12 stores into Kwik-E-Marts from the Simpsons to hype the release of the Simpsons Movie. Just fantastic.

Portfolio: cargocollective.com/bradleymeyers

Brian Button

Brian is a writer at AKQA in San Francisco. You know what’s fun? Clicking through someone’s portfolio, and you see they’ve got a big Tony Stewart TV spot on there, one of TBS’ Funniest Commercials of 2010. That’s first. Then, you skip down to what’s last, in the Other Stuff section, and you find a headshot of Brian on socks and tighty whities, proudly gifted to and displayed by his family at holiday time. You just. I mean. You can’t beat that.

Portfolio: bookofbutton.com

Ross Wolinsky

Ross is a junior copywriter at R/GA in NYC. One of MC’s fave things about portfolio sites is checking out what people did before they became copywriters. What lead them to a life of copywriting? For example, between May and July of 2006, Ross was a professional Ghost Hunter for Supernatural Occurrence Studies in Chicago. It’s like, duh. How else are you going to follow that up?

Portfolio: cargocollective.com/rosswolinsky

UPDATE – Justin Kramm

Justin is a copywriter/ACD at Publicis & Hal Riney in San Francisco. He just relaunched his site with a bunch of new work, and made it mobile-awesome. So now you can take Justin with you, wherever you go. How great is that? Great. NOTE: Commuters on 280 between 8:30 and 10am, don’t Justin and drive. Please. I’d hate for my blog to be the cause of my own demise. Thank you.

Portfolio: justinkramm.com

Victoria Kalogerou

Victoria is a junior copywriter in Athens, Greece. In addition to her Cargo portfolio, she’s put together something she calls the The Walking Portfolio. You walk through her portfolio on Vimeo, Flickr, WordPress, Tumblr, and we’ll let you discover the rest for yourself. NOTE: After viewing a piece of her portfolio, look for a link to the next one below it. (Took MC a minute to figure out.) Cool idea.

Portfolio: vimeo.com/channels/walkingportfolio

Miami Ad School Week 2011 – CW Grads

Ladies and gentlemen, MC proudly presents the portfolio sites of summer quarter 2011 Miami Ad School copywriter grads (in alphabetical order):

Brian Alexander – brianalexander.me/portfolio

Max Arlestig – max-and-max.com

Will Binder – cargocollective.com/willbinder

Jason Lazar – cargocollective.com/jasonlazar

Nate Stroot – krop.com/nathanstroot

Erik Stinson – erikstinson.com

Chethna Suryakumar – chethna.com

(Photo by Andres Mencia)

Gino Click

Gino is a copywriter in San Francisco, previously a Social Media Copywriter at Mekanism. If you’re like MC, you found that title interesting. Social Media Copywriter is awesome on your rez, for sure. And there are killer examples of it on Gino’s site. But does that mean no writing traditional or digital while in that position? Does it mean no social media for the rest of us? Hmm.

Portfolio: ginoclick.com

Keith Zang

Keith is a senior copywriter at The Kaplan Thaler Group in NYC. This is what you get when you’re an interactive copywriter working at AKQA or Kaplan Thaler or one of those. You get yourself a custom portfolio site. Really like how simple it is to nav. You can jump around and see the whole thing in just a few minutes, which is rare for a portfolio full of interactive work. Nice.

Portfolio: keithzang.com

Jamie Schwarz

Jamie is a copywriter in NYC. First, check out his work. Then, check out his rez. Since graduating from Miami Ad School in 2005, he’s worked at a couple of shops, freelanced at a bunch, and is now about to launch an eco-denim company. Which, to MC, seems to perfectly align with the CWs coming out of Miami Ad School (influenced by CP+B), which Jamie attended. Entrepreneurs, idea factories, world tours.

Portfolio: jaimeschwarz.com